To celebrate the release of 50/50, which is out on Double Play and DVD on the 26th March from Lionsgate Home Entertainment, we have teamed up with Virgin Experience Days to offer one lucky winner and a friend a Segway Rally Racing Day and a copy of the film.
A devastating diagnosis provides a young man with a rare opportunity to take control of his life in 50/50, the Golden Globe-nominated comedy available on Double Play and DVD from 26 March, 2012, courtesy of Lionsgate Home Entertainment.
Joseph Gordon-Levitt (Inception, 500 Days Of Summer) stars as Adam, a careful, considered young man in a faltering relationship with a commitment-shy artist, Rachael (Bryce Dallas Howard – The Help, The Twilight Saga: Eclipse). When a recurrent back pain is diagnosed as a rare form of spinal cancer, Adam learns not only to deal with his new-found social status as a ‘cancer sufferer’, but also the unpredictable responses of his best friend Kyle (Seth Rogen – Zack And Miri Make A Porno, Superbad), his dramatic mother (Anjelica Huston – The Big Year, Horrid Henry: The Movie), and even his wet-behind-the-ears counsellor (Anna Kendrick – The Twilight Saga, Up In The Air).
Directed by Jonathan Levine (The Wackness, All The Boys Love Mandy Lane) and based on writer Will Reiser’s own experiences, 50/50 is equal parts hilarious and heart-warming and is already poised to be one of this year’s awards season successes. What’s more, 50/50 is also quickly becoming the must-see home entertainment release of the year thanks to its irrepressible humour and wildfire word-of-mouth reaction.
Show your support 26th March and get your head shaved to raise money for the Teenage Cancer Trust
Teenage Cancer Trust and HMV are teaming up for the forthcoming Blu-ray and DVD release of the award winning hit comedy 50/50 to challenge some of the country’s braver and more charitable customers to get their heads shaved in support of the charity.
50/50 is released on Blu-ray and DVD on March 26, 2012 and HMV and Teenage Cancer Trust are teaming up to mark the occasion with The 50/50 Challenge. Using the enormously talented team from Electric Hairdressing, the charity and the high street retailer will be inviting those who have successfully raised £50 to get a bespoke buzz cut at HMV’s flagship Oxford Street store on day of release.
Those brave enough to say farewell to their hair – just as Joseph Gordon-Levitt’s character did in the hit film – will be able to register their fundraising via a special Virgin Money Giving page before coming down to the store on March 26 and getting the haircut of a life time – in front of Oxford Street’s busy lunchtime shoppers! You can find out more and register your interest here.
Virgin Experience Days – Segway Rally Racing (more info)
Imagine a feeling like hovering above the ground at speed with complete control over any terrain. These two wheel electrical personal transporters are fast, fun and highly manoeuvrable, steering is easy, you lean forward to go forward & lean back to go backward. Segways are a marvel of technology and offer an entirely new and unique experience that’s thrilling, great fun and full of excitement.
50/50 is out on Double Play and DVD from 26 March 2012, courtesy of Lionsgate Home Entertainment
To be in with a chance of winning the Segway rally racing day and a copy of the movie, simply tell us:
COMPETITION NOW CLOSED
The small print:
- Open to UK residents only
- Only one entry per household will be counted
- The competition will close 26th March at 23.59 GMT
- The winner will be picked at random from entries received
- No cash alternative is available
The usual T&Cs can be found here. Good Luck!